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Marketing and promotion

What we do

We will promote your book globally through leading print and digital channels for STEM publications. We’ll make your book available through booksellers, library suppliers, wholesalers, retailers, distributors and content aggregators. Customers around the world will be able to buy your book directly from us or from one of our partners worldwide.

Our marketing tools include promotion through:

  • IET publications
  • promotional flyers
  • email
  • social media
  • campaigns through online channels
  • key international conferences, meetings and exhibitions. 

Things you can do

We’ll provide you with a marketing pack on publication, including a flyer, slide and email banner, to support you in promoting your own work. 

We’ve also prepared a quick guide to promoting your book and a brief introduction to social media for anyone who wants to start building an online profile but isn’t sure how. 

You can help us understand the market for your book by sharing audience information with your editor. Please contact us if you have an idea or opportunity for promoting your book.

If you need any help, advice or if you have an idea, you can email us at author_support@theiet.org.