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Exploring our ‘hidden touch points’ with AI

Our latest research revealed that on average, the UK public recognises AI plays a role in something we do at least once a day – whether that be in curating a personalised playlist, mapping out the quickest route from A to B, or simply to help write an email.

However, hidden touch points can be found in search engines (66%), social media (66%), and streaming services (51%), which all discretely use AI, as well as tools such as Google translate (31%) and autocorrect and grammar checkers (29%).

Despite its everyday use, over half of us (51%) admit nervousness about a future with AI – with nearly a third of people feeling anxious about what it could do in the future (31%). Over a third are concerned about privacy (36%) and feeling it will lead to mass unemployment (39%).

But people do recognise and welcome the role it will play in revolutionising key sectors, such as manufacturing (46%) and healthcare (39%) and specifically medical diagnosis (32%), as well as tackling issues such as climate change (24%).

We’re upgrading our contact centre to make it quicker and easier for you to speak to the right member of our team.

From Thursday, 30 to  Friday, 31 October, our phone lines will be temporarily unavailable while we upgrade our systems. For any urgent enquiries during this time, please email membership@theiet.org and we’ll get back to you as soon as possible.

From Monday, 3 November, we’re moving to one central phone number for all enquiries. This change will make it easier to reach the right team quickly and improve your experience. 

Thank you for your patience as we improve how we connect with you.

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