Media and communications toolkit

Guidance created for IET members who want to use the media and social media to communicate their messages.

Effective communications ensure that the right people know about your initiatives before, during and after they take place. A good communications plan will help promote your events, increase audience numbers, as well as raise the profile of your community, both in the local area and within the IET.

The Media and Communications Toolkit has been produced to help volunteers and members promote their work through the media and includes the following:

  • Introduction;
  • Helpful do’s and don’ts;
  • IET Key messages;
  • Promoting your events;
  • Press releases;
  • Social Media;
  • Photography;
  • Policy for safeguarding children and vulnerable adults;
  • Media training;
  • Your local press.



For more advice on the use of social media, please visit our Social media guidance web page.