Projecting the right work image
Although we often don’t give it much thought, the way we look can have a major impact on the impressions people have of us. There’s more to projecting the right image than what outfit we have on, but it is a factor.
It doesn’t end there though; you also need to send out the right signals with your behaviour and communication skills. Image is a bit of everything. It represents everything about your commitment to work and includes how effectively you communicate, how well you work with others and when and how you own up to your mistakes.
Why does it matter?
We all know how harsh today’s work environment can be, and how competitive it is. Your job as you know it could change tomorrow and you never know who your new co-workers or boss could be. That’s just one reason why maintaining a professional image is so important.
Also how you portray yourself at work could affect your rise up the career ladder. If you come across as scruffy, unprofessional, stressed or bad at communicating; the list goes on, this could cost you a promotion or the chance to work on a new project. Consider this when you feel like you ‘can’t be bothered’ to make an effort…
Where to start
Firstly take time out to think about the kind of image you want to project. Consider past scenarios; what went right or wrong and from there you can work out what areas you need to work on, and what you want people to think of you.
Looking the part
You can’t - and aren’t expected - to totally change your personal style, however what you wear can have an effect on your career. Your image might give people the wrong idea and so you need to consider the kind of environment you work in and find work clothes to suit it. For example, look around your office and check out what your colleagues are wearing and follow suit (pun intended!). Your goal should be to blend in rather than stand out, and always appear well groomed even if you work in a casual environment. Whether it’s a conservative suit environment or casual Hawaiian shirts and jeans, attention to detail is very important. No matter what you are wearing, remember to take an iron to it, because that could make all the difference.
One final good piece of advice when it comes to your work outfit; always dress for the job above you.
Cultivating confidence and professionalism
May seem like common sense, but the tiniest things could make you look bad, and sometimes these little things can be overlooked.
Take time keeping for one. If you regularly turn up late to work or for meetings you will be remembered; and not in the way you want. Consider things like this when thinking where your weaknesses may lie and then start to change those silly little habits you have.
Also, if you fail to project confidence in today’s harsh work environment you could harm your career, as people will take you on face value. Many experts say that people equate confidence with competence; you may have the technical tools, but without confidence you’re letting yourself down. Here are some pointers on how to project more confidence:
- Focus on body language; stand straight, maintain eye contact and always offer a firm handshake. Another tip is to keep calm – if you talk slowly and clearly that’s a sign that you are in control. You'll always find that people mumble or talk too quickly when they are nervous.
- Promote your accomplishments. Now we don't mean brag, we mean when appropriate, don't hold back on telling people about the last great thing you've achieved. There’s a fine line between confidence and arrogance, but if you can get it right you'll come across as talented and confident.
- Use humour. Again – when appropriate. Don't go round telling bad jokes, as this wont do your image any good, but people who can laugh about something that’s going on often come across as confident and look like they can deal with any situation that is thrown at them. In a nutshell, humour sends the message that you are comfortable with yourself and that you are in control.
Keep your cool
We all have bad days, but it won’t look good for you if you decide to share with the whole office. Instead, whether it is home or work that is getting to you, make sure you keep your cool. At some stage or other we all have to deal with a crisis of some type, but never let it show if you are having a bad day; you’ll look unprofessional and that you don’t deal well with pressure – not a good opinion for people to have!
Flying off the handle is a big no no, and never take advantage of your position or any power you might have. Also, this may just sound like more common sense, but its still worth noting that you will do well if you treat all colleagues equally and with respect. If you are a manager, maintain employer confidentiality at all times, and whatever level you are, try your best to stay away from the office gossip mill or you may get sucked in.
Try to keep in mind instead what your boss and co-workers are looking for and give them that. Courtesy is a big one, as is good judgement.
Communication
It’s all about getting your message across. A big part of your work image comes from your communication skills. Whether this is an area you know needs work or you already think you excel, there is always room for improvement. Here are some handy pointers for you:
To communicate effectively you first need to anticipate how your listener will respond, and the approach you take and your choice of words should depend on whom you are talking to.
Tips to remember include pointing out how what you are discussing is relevant to them, use terms they are familiar with and recognise what they already know, and use as few words as possible to get across what you are trying to say.
Communication as we all know is very much about body language and tone, so keep this in mind when expressing a point. Consider your posture, other aspects of body language, the speed at which you are talking and the tone you are using.
You will find that if you are prepared to develop your communication skills, this will help you achieve career goals and allow you to portray a professional, skilled work image.
The image makeover
Now you’ve got a lot of things to consider, and its time to start making those changes. Consider all the aspects that you can though; you’ll find that even small changes can make big differences.
Don’t be scared to turn to other for pointers – ask those around you for feedback. What image do others have of you? Just make sure you ask people who will give you an honest and unbiased opinion. Doing this should really help you see some of the changes you need to do.
Don’t panic either; we’ve mentioned a lot of points which all affect your image, but you are human and you can’t be perfect at everything. Instead consider your weakest points and take the time out to improve on those. Also don’t forget your strong points. Keeping them in mind will also help your confidence levels, leaving you looking like a confident professional; and you will then know you have been successful in projecting a great work image!
With thanks to:
www.personelltoday.com
www.bankrate.com
www.handbag.com
www.officeteam.com
www.caps.mcgill.ca
OTHER INTERNET RESOURCES:
From the IET