IET partnership with The Times 100 keeps engineering and technology at the top of the agenda
The IET has been working with The Times 100 Business Case Studies on a business case focusing on engineering entrepreneurship.
A long-established and trusted brand, The Times 100 Business Case Studies provide a unique and immediate resource for school teachers and students of business studies who are researching future careers. This partership presents the IET with a great opportunity to showcase engineering and technology.
Each of The Times 100 Business Case Studies is constructed around a key element of the business studies curriculum. By using real information and issues from sponsoring companies, case studies illustrate the complexities of business, which foster student engagement by giving them relevant context. The final part of the case study is an exam-style set of questions around engineering entrepreneurs.
Commenting on the partnership, Kate Berry, IET corporate marketing manager, said: “The IET actively works to engage with students to promote engineering and STEM subjects. By partnering the IET with The Times 100 programme we have increased our messaging to students who are studying business studies and may not have considered engineering as a career option.”
The case study provided by the IET centres around Matt Wilson, one of the IET’s youngest Chartered Engineers and Fellows. Starting at the age of 16 with no employment on the horizon and just £100 in his pocket, Matt is now the CEO of his own successful business, Crosby Communications.
Matt’s story serves to highlight important lessons about entrepreneurship, whilst referring to the valuable support he receives from the IET.