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Maximising the Benefits of Intellectual Property Rights


24 October 2007
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Time

09:00 Registration
17:30 Close

Location

The IET, 2 Savoy Place, London, WC2R 0BL

Sponsors

 

Introduction

Following on from the success of our Management and Exploitation of Intellectual Property Patent Rights seminar in 2003, the Management Network is offering you the opportunity to gain a valuable insight into maximising the benefits of Intellectual Property (IP).

IP continues to play a vital role in all business; its importance is shown within the Government commissioned “Gowers” report which was published in December 2006.

About the event

With an exceptional speaker panel and interactive workshop, this event will leave you safe in the knowledge as to when to ask for professional advice, either to protect a worthwhile innovation or to avoid litigation when competing with a protected product.

Delegates can expect to receive an introduction to IP; explaining the more common forms of IP; an insight into the rules which govern the way IP can be managed; ways and means of maximising the value of IP and all the reasons should IP be protected including when and where this is necessary or appropriate.

The seminar will cover a wide range of topics including:

  • IP law and practice
  • Management and exploitation of IP patent rights
  • How to use IP to save you money
  • IP in litigation
  • IP in high technology businesses
  • Understanding the difference between various IP rights

Key speakers

  • Jeremy Newton, Director, Technology Law Alliance.
  • Guy Heath, Partner, Nabarro Nathanson
  • Dai Davis, IET Management Network Committee
  • James Gunn, Director, Applied Knowledge Management Ltd
  • Robert Norton, Partner, Brooke North LLP
  • Ian Lewis, Chief Executive, Samian Underwriting Agency Ltd
The event for this date has ended

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Cost

 

 

Early Bird Rate
For registration
on or before
26 September 2007

Standard Rate
For registration
after
26 September 2007

Member

£245.00 (+ £42.88 VAT = £287.88)

£295.00 (+ £51.63 VAT = £346.63)

Non Member

£295.00 (+ £51.63 VAT = £346.63)

£345.00 (+ £60.38 VAT = £405.38)

Student*
/Retired

£95.00 (+ £16.63 VAT = £111.63)

£95.00 (+ £16.63 VAT = £111.63)


*All students will be asked to present their applications endorsed by their professor or head of department.

Programme

09:00Registration
09:30Chairman’s introduction
09:40Introduction to Intellectual Property Rights
Jeremy Newton, Director, Technology Law Alliance

Jeremy Newton is a Director of Technology Law Alliance, a law firm specialising in technology-related contracts. Jeremy will discuss the principal types of intellectual property rights that arise under English law - patents, designs, copyright, database rights, trade marks and rights in confidential information. He will outline the kinds of work that each class of intellectual property rights is intended to protect, and explain the scope of the legal rights conferred on the owner of the right. This opening session will provide a framework for the discussions to be held later in the day.
10:20Licensing Models and Competition Law
Guy Heath, Partner, Nabarro Nathanson

Guy Heath, Head of Intellectual Property law at Nabarro Nathanson will discuss the rules which govern the way in which intellectual property can be dealt with. The state gives away monopolies in the form of intellectual property rights. However, the state also controls the way in which those monopolies can be used, primarily through law known as competition law. Guy will discuss the interaction between the two and the impact of European and United Kingdom competition law on the exercise of intellectual property rights.
11:00Refreshments
11:25Saving Money with Intellectual Property; Exploitation Models
Dai Davis, IET Management Network Committee

Dai Davis, who is a Chartered Engineer and solicitor and a partner at Brooke North LLP, will discuss the tactics that may be adopted in order to maximise the value of intellectual property. Registered intellectual property rights such as patents, designs and trademarks can be expensive. What should be protected? When should it be protected? Why should it be protected?

Intellectual Property can be exploited in a number of different ways. A Licence is just one means of exploiting the intellectual property. When might another form of exploitation model, such as a joint venture, distributor agreement, agency or partnership be appropriate? Dai will also deal with these issues.
12:05Business Strategy and Intellectual Property Management
James Gunn, Director, Applied Knowledge Management Ltd

James Gunn is a Director of Applied Knowledge Management Limited and a full time management consultant. James has developed a model for analysing exploitation issues and determining how best to commercialise intellectual property rights in various circumstances. James will explain how to use this model to select the best exploitation route, whilst considering the resources and capabilities needed to bring a technology to market.
12:45Lunch
13:45Exploiting Intellectual Property – Management Issues Workshop

Delegates will be divided into small groups to work on some case studies using the material presented. The case studies will exemplify the issues of exploiting intellectual property rights, how to protect products and inventions and the exploitation models that might be used fully to develop those rights.
15:00Interactive session to debrief from workshop, allowing all delegates to see all case studies
15:35Refreshments
16:00Preparing for and Avoiding Litigation
Robert Norton, Partner, Brooke North LLP

Robert Norton is a Partner in the Commercial Disputes Resolution Team at Brooke North. Robert will consider what can be done to avoid litigation; in particular what alternative methods of resolving disputes may be available, such as mediation, arbitration and expert determination. In the event that litigation seems inevitable, Robert will explore what preparations are necessary and what steps may be taken to minimise the cost.
16:40Managing Risk
Ian Lewis, Chief Executive, Samian Underwriting Agency Ltd

Ian Lewis is the Chief Executive of Samian Underwriting Agency Limited, a specialist firm dedicated to insuring intangible assets. Ian will explore the exposure faced by owners and users of intellectual property rights and the risk transfer solutions available for current and future intellectual property disputes as well as asset financing.
17:20Chairman’s closing remarks
17:30Close of seminar

 

Organiser

The IET


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